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Don't Ruin
the Internet Revival
By Bret Swanson
With deflation under
control and President Bush’s supply-side tax cuts taking hold, the case
for a U.S. economic comeback gets stronger every day. But the conventional
wisdom is that two of our most important and hardest hit sectors, technology
and telecom, have so much capacity and so little confidence that it will
be many years before they return to health. With telecom investment down
75% since 2000, economy-wide fixed investment down nine of the last ten
quarters, more than 1,000 telecom bankruptcies, a nine-year low in venture
capital investments, and a 28-year low in initial public offerings, it
will take time to climb out of the deep technology hole.
There is new evidence,
however, that we are climbing faster than most people think.
Despite the Federal
Communications Commission’s best efforts, the cable TV and Bell telephone
companies signed up 1.9 million new residential broadband users in the
first quarter of the year, bringing the total to 19 million. Then in May
three of the Bell telephone companies announced an agreement on new standards
for extending high capacity optical fiber closer to homes and businesses.
By now we should be passing Peter Huber’s “tipping point” of 20 million
broadband connections—a rough projection of critical mass that will spark
the next flurry of innovation on the Net.
Just last week,
Microsoft and Apple each introduced new products that add voice and video
capabilities to their popular “instant messaging” applications. The offerings
are somewhat crude today, but they promise to turn computers into fully
capable video-phones. Already, companies like Avistar offer advanced PC-based
video-conferencing with TV-quality sound and video. Microsoft has spent
an estimated $500 million building out its online gaming infrastructure.
Its Xbox Live network, which now boasts 550,000 subscribers after seven
months of operation, and Sony’s Playstation network let teenagers and
teenagers-at-heart play basketball, race cars, and hunt for three-dimensional
terrorists with virtual rivals across town or across the globe. Madden
2004 football, hitting the Net this fall, is the most highly anticipated
collaborative game yet.
Soon inexpensive
but high-resolution “webcams,” built with cheap digital video chips from
Foveon, will proliferate to every PC, laptop, Xbox, PlayStation, plasma
screen, mobile phone, PDA, kiosk, ATM, conference room, operating room,
building entrance, security check-point, baby nursery, auto dash and auto
bumper. Ubiquitous digital cameras will cover most angles of most amateur
athletic, educational, theatrical, and family events. Previously unworthy
of being professionally filmed by cameramen using conventional video systems,
these events will now be cheaply captured, wirelessly forwarded, and then
narrowcast, broadcast, and archived. Full-motion Macromedia “Flash” animations
increasingly will replace static web pages. The phenomenon of informal,
real-time journalism known as “blogging” will morph into video-blogging.
Making use of new
analog chip technologies, sensory networks will monitor sensitive facilities
like oil pipelines and report all manner of data from remote scientific
experiments. You can already visually check the surfing conditions at
most of your favorite beaches thousands of miles away. Sensing the new
visual orientation of the Net, Google increasingly focuses on the difficult
task of finding and sorting images.
Growing broadband
penetration, along with new rich media applications, will mean not 500
channels of programmed TV but billions of channels of personalized video,
crisscrossing the Net in real-time and lag-time, offering each of us a
time- and space-defying sixth sense that might be termed true “tele-vision.”
High quality video,
however, needs at least a thousand times more bandwidth than voice or
text, requiring robust broadband links, like those in South Korea, where
connections to 70% of homes are, on average, some ten times faster than
those in the U.S. In Korea, high-definition movies and educational videos
over the Net are a reality, while exchanging mere still-photos in the
U.S. often results in frustrating waits and return-to-sender messages.
When instant messaging, e-mail, and simple websites graduate to video-mail
and full-motion news and entertainment, the result will be a new surge
of Internet traffic that the current network cannot accommodate.
A new analysis by
my colleagues George Gilder and Charlie Burger shows how such an Internet
traffic spike would benefit America’s technology industries. In 1995 and
1996, the introduction of the Netscape web browser and the popularization
of e-mail caused Internet traffic to leap a hundredfold over two years,
spawning the late-90s boom in everything from chips, optics, servers,
and network software to e-commerce and the multitude of dot-coms. This
data traffic spike occurred before either wired or wireless broadband
emerged. Over the next seven years Internet traffic growth slowed to “just”
100% per year. But now, the tipping point of broadband use and new inexpensive
camera technologies are making investments in rich-media applications
and services a reasonable bet.
In just the last
two years, moreover, some 20 million “Wi-Fi” wireless network hubs have
been sold, extending the reach and usefulness of broadband landlines in
homes, businesses, and public spaces. Real 3G wireless phone networks
from Verizon and Sprint are now operational as well.
In June 2003, traffic
on the major U.S. Internet backbones was about 175 petabytes (10 to the
15th) per month. Another discontinuity like that of the mid-90s—but
this time unleashed by far more bandwidth-hungry devices and applications—would
jolt the Internet by requiring enough capacity to handle 25 exabytes (25,000
petabytes) per month by December 2005. Literally hundreds of new optical
networks would have to be built across the major U.S. routes alone. With
the nation’s “metro networks” carrying some four times the traffic of
the backbone networks, millions of new “edge” routers and tens of millions
of new computers and data storage devices would be needed to transmit
and store some 100 exabytes per month. Companies like Corvis, Essex, EZchip,
Avanex, Synaptics, and National Semiconductor, as well as the dominant
networking and storage players, would benefit.
Not even FCC Commissioner
Kevin Martin can stop this second coming of the Internet. But he can slow
it down. Next week the FCC will issue a split decision on telecom deregulation.
After seven long years following the passage of the 1996 Telecom Act,
it will finally overturn some of the key legal obstacles that blocked
deployment of broadband Internet connections and helped cause the three-year
technology depression. Newly constructed broadband links will now be free
from the pernicious poaching of rivals who never took the technical or
financial risk of investing in their own infrastructure.
Unfortunately, the
political price for this first step toward deregulation of broadband data
networks is the massive re-re-regulation of the nation’s voice networks.
Only Washington lawyers are so adept at snatching defeat from the jaws
of victory. The decision likely will confer broad new powers on the zealous
New Deal lawyers of the 51 state utility commissions. But federal appeals
courts have already overturned similar FCC attempts at re-re-regulation—not
once but twice. With the telecom realm already an attorney’s godsend,
continued legal wrangling could delay for several years the hundreds of
billions of dollars of new telecom investment that will be needed to consummate
the new video-friendly Net.
At a time when the
once-distinct voice and data networks are merging, when it costs no more
to call across country than across the street, and when mobile phones
and “Internet phones” are replacing numerous landlines, thus eating into
incumbent telephone company market share, the re-re-regulation of voice
is an inexplicable black mark on what should be an Internet revival.
A quick legal reversal
of the new Martin regime would assure telecom companies and investors
that it will never become law and that lawyers at the 51 state commissions
will not be given further charge over the telecosm. Then the FCC can get
on with the more important business of completing the deregulation of
broadband and devising a new “smart-radio” paradigm for wireless spectrum.
____________________________
Bret Swanson
is executive editor of the Gilder
Technology Report and a senior fellow at Seattle’s Discovery
Institute. He is writing a book with George Gilder on technology and
the world economy. An adapted version of this article originally appeared
in the Wall Street Journal.
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